Young Leaders

October 28, Miami Office of Greenberg Traurig, 2:30 p.m.

Latin Trade Symposium

October 29, Mandarin Oriental, Miami, 8:00 a.m.

BRAVO Business Awards

October 29, Mandarin Oriental, Miami 7:00 p.m.


Latin Trade Group

Presents The Powerhouse Gathering Of The Year


The Latin Trade Symposium, the premier forum in the Western Hemisphere focused on Latin America and the Caribbean, brings together each year the private and public sectors, in addition to non-governmental organizations, to discuss key issues facing the region. The Symposium hosts heads of state, top CEOs, and high-level decision makers for a one day gathering on the importance of business and government in building sustainable economic, as well as social development. The conference offers participants valuable access and opportunities to forge relationships, insights, and ideas.


The 2014 Latin Trade Symposium and 20th Annual BRAVO Business Awards drew more than 600 senior government officials, top CEOs and social development leaders to Miami to attend the one day conference and gala. The events started on Thursday, November 6, with a private dinner ceremony honoring the recipient of the inaugural BRAVO Legacy Award. On Friday, November 7, high level decision makers from both the private and public sectors shared ideas, insights and perspectives on the future of Latin America and the Caribbean in the global economy. Following the Symposium, the BRAVO Business Awards celebrated 20 years of recognizing the leaders who are shaping and transforming the region. To commemorate two decades of excellence and leadership in the Americas, a record number of past recipients of the Awards attended the ceremony, which this year honored 10 individuals for their tremendous contributions to Latin America and the Caribbean.

Please assist Latin Trade in the nomination process! 2015 BRAVO Business Awards nominations are currently open!


The BRAVO Business Awards, widely regarded as the ‘’Oscars of Latin American Business,’’ has been recognizing leadership and excellence in the Americas for more than two decades. Each year, the Awards honor heads of state, CEOs and the decision makers that are shaping Latin America’s business and policy stance in the world. With more than 150 honorees spanning 20 years, the Awards consistently recognize the region’s most influential leaders for their achievements and contributions to the Americas.


Latin Trade’s inaugural Young Leaders Program will unite young, innovative leaders from the Americas with established CEOs from multilatinas and multinational corporations. Leaders from a wide range of industries, representing startups and young companies experiencing high growth will discuss their experiences navigating through a complex business environment, and discuss the future of Latin America. Both young leaders and established CEOs will share the best practices for developing and growing their respective businesses in the face of challenges, and how to strengthen the decision making process at an executive level.

The program will take place on Wednesday October 28 at the Greenberg Traurig, Miami Office, 333 SE 2nd Avenue, Suite 4400 Miami, Florida 33131

2015 BRAVO Honorees

H.E. Horacio Cartes Jara
Innovative Leader of the Year
H.E. Horacio Cartes Jara
Innovative CEO of the Year
Juan-Domingo Beckmann
Social Sustainability CEO of the Year
Eduardo Belmont
Transformational Leader of the Year
Pedro Joaquín Coldwell
Dynamic CEO of the Year
Rodrigo Galindo
Young Leader of the Year
Tallis Gomes
Transformational CEO of the Year
Alberto Bailléres González
CEO of the Year
Thilo Mannhardt
Bravo Legacy Award
Guillermo Ortiz
Investor of the Year
José Alberto Vélez

Latin Trade Symposium

Symposium Agenda - Thursday, October 29th, 2015

Mandarin Oriental, Miami, 500 Brickell Key Drive, Miami, FL

Young Leaders Agenda - Wednesday, October 28th, 2015

Greenberg Traurig, Miami, 333 SE 2nd Avenue, Suite 4400, Miami, FL 33131

2:30 p.m. – 2:45 p.m.Introduction/Opening Remarks

Rosemary Winters, CEO, Latin Trade Group, Mario Cader-Frech, Senior Vice President of Public Affairs and Corporate Responsibility, Viacom International Media Networks – Americas and Yadira Soto, Vice-Chair, Board of Directors, Young Americas Business Trust
2:45 p.m. – 3:00 p.m.Keynote Address: Latin Trade Young Leader of the Year

Tallis Gomes
, Founder, Easy Taxi
3:00 p.m. – 3:40 p.m.Nature & Nurture – Developing Talent in a Highly Competitive World

CEOs of major Latin American and global corporations will share insights on growth, expansion, and professional development. Chief executives will discuss:
• Scalable growth in a changing market
• Retaining talent in the region
• Incorporating innovation in the corporate structure
Luis Montoya, President, Latin America Beverages, PepsiCo
Woods Staton, Executive Chairman, Arcos Dorados
Moderated by Bernardo Guillamon, Manager, Office of Outreach and Partnerships, IDB
3:40 p.m. – 4:20 p.m.Doing Well while Doing Good

CEOs will discuss how the next generation of innovators are creating sustainable business practices, while at the same time positively impacting society throughout the Americas. Panelists will discuss:
• Moving beyond profits through purpose driven business practices
• Civic innovation
• Sustainable design and investing in society
José Manuel Moller, CEO, Algramo
Tomás Recart, CEO, Enseña Chile
Premal Shah, President and Co-Founder, Kiva
Moderated by Lorena Garcia Durán, ASN Director US, Ashoka
4:20 p.m. – 5:00 p.m.Disruptive Innovation

Business leaders will discuss Latin America’s embrace of new, innovative technology and technological solutions as a means of development and growth. Panelists will discuss:
• The transformative power of innovation as a catalyst for change
• Direct access: new ways of reaching the consumer
• The boom of Latin America’s startup culture
Andres Barreto, Founder, Socialatom Group, Grooveshark, PulsoSocial and Onswipe
Serge Elkiner, CEO and Co-Founder, YellowPepper
Juan Lopez Salaberry, Partner, 500 Startups
Fernando Trueba, Head of Marketing, LATAM, eBay, Inc.
Moderated by Tallis Gomes, Founder, Easy Taxi
5:00 p.m. – 5:50 p.m.Flash Dating

Participants will have the opportunity to meet face to face in this dynamic, rapid fire networking session, where young leaders will be able to meet one another, in addition to senior executives, to interact, broaden networks and accelerate business contacts.
5:50 p.m. – 6:00 p.m.
Closing Remarks

8:00 AM - 9:00 AMRegistration and Continental Breakfast

Ballroom Foyer
9:00 AM - 9:10 AMWelcoming Remarks

Richard Burns, Chairman, Latin Trade Group
Bernardo Guillamon, Manager, Office of Outreach and Partnerships, IDB

Salon 2-3
9:10 a.m. - 9:30 a.m.Keynote Address
New Markets: A New Hemispheric Order

Salon 2-3
9:30 AM - 10:15 AMNavigating through Uncertainty: The Next Decade for Latin Trade Economies

2015 has been less than optimal for many countries in LAC. A slowdown in the demand of global commodities combined with a rebounding United States economy has complicated growth estimates for the region in the short term. LAC’s trade relationships are going through changes as well, specifically in regards to South-South trade as China recalibrates growth strategies. As the region witnesses growth levels among the lowest in the last 15 years, social tensions have also increased, with a now expanded middle class calling for greater access to quality services from their governments. Panelists will discuss LAC’s short term challenges and how the region can realign trade and investment for sustainable growth.

Salon 2-3

Welcome Remarks
Juan Pablo Cuevas
, Managing Director, Head of Global Transaction Services, Latin America and the Caribbean, Bank of America Merrill Lynch

José Juan Ruiz, Chief Economist and Manager of the Research Department, IDB
Álvaro Santos Pereira, Director of the Country Studies Branch, OECD
Pablo Sanguinetti, Corporate Director, CAF
Krishna Srinivasan, Deputy Director, The Western Hemisphere Department, IMF
Alejandro Werner, Head of the Western Hemisphere Department, IMF
Chaired by Cynthia Arnson, Director of the Latin America Program, The Woodrow Wilson International Center for Scholars
10:15 AM - 11:00 AMRegional and Global Strategies for Sustained Growth

Over the course of the last 20 years LAC multinational corporations have solidified a regional presence in a number of highly competitive, sought after markets. Companies ranging from extractive industries, consumer goods and retail, to finance and telecommunications saw impressive growth during the global financial crisis. Globalization, and the presence of Asian companies, among others, not only in local economies but world markets have heightened competition for multilatinas. LAC’s leading CEOs will discuss operating in developed versus developing economies, and how to create sustainable growth in an uncertain and highly competitive global market.

Salon 2-3

Gustavo Grobocopatel, CEO, Grupo Los Grobo
Guillermo Ortiz, Chairman, Advisory Board, Grupo Financiero Banorte
Armando Senra, Head of Latin America and Iberia Region, BlackRock
Blanca Treviño, President and CEO, Softtek
Chaired by Jorge Becerra, Senior Partner and Managing Director, The Boston Consulting Group
11:00 AM - 11:20 AMKeynote Address
New Strategies: Pioneering Paths and Mexico’s New Energy Landscape

Pedro Joaquín Coldwell
, Secretary of Energy, Mexico

Salon 2-3
11:20 AM - 11:40 AMNetworking Break

Ballroom Foyer
11:40 AM - 12:30 PMSuccess through Innovation

Innovation will play a pivotal role in strengthening markets and economic growth in LAC’s short term. The region has been slow to implement diversified, new ways of doing business, but trends are developing which give optimism to the economic future. Such innovation has come from the ground up, with online platforms and collective consumption driving middle class purchasing habits. In addition, governments have been incorporating new ways of communicating through technology and in many instances partnering with the private sector to introduce new policies and initiatives. Panelists will discuss the current state of innovation and major trends which have the potential to transform business in the region.

Salon 2-3

Juan Domingo Beckmann, CEO, José Cuervo
José Miguel Benavente, Division Chief, Competitiveness and Innovation, IDB
Thilo Mannhardt, CEO, Ultrapar
José Antonio Ríos, CEO, Celistics
Chaired by Xavier Serbiá, Host, CNN Dinero
12:30 PM - 1:00 PMPresidential Keynote

New Opportunities: Paraguay’s Future and the Road Ahead

A conversation with H.E. Horacio Cartes Jara , President, Republic of Paraguay, and Mario López Estrada , President, Tigo Guatemala
With Introduction by Conor McEnroy , Chairman, Sudameris Bank
1:00 PM - 1:15 PMClosing Remarks
1:15 PM - 2:45 PMNetworking Lunches
3:00 PM - 4:30 PMAfternoon Concurrent Sessions
Session IInvestor’s Roundtable (Private-By invitation only)
Mexico’s Energy Revolution: A Private Conversation with Pedro Joaquín Coldwell, Secretary of Energy, Mexico

Mexico has taken historic steps over the last two years towards a path of energy independence. Recent energy reforms passed in August of 2014 have created an environment for private investment in upstream oil and gas exploration, as well as the electricity market. While the global energy sector focuses on the tremendous potential and opportunities as a result, the country is actively promoting technological innovation and the development of skilled industry labor to provide sustainable economic growth. Mexico’s Secretary Pedro Joaquín Coldwell will discuss his role leading the country’s energy sector, as well as the opportunities and challenges moving forward.
Session IILatin America Philanthropy Initiative - Evaluating Effectiveness and Impact

One of the most challenging issues facing foundations, not only in LAC, but globally, is evaluating the effectiveness of specific initiatives focused on access to quality education, healthcare and poverty alleviation. Ensuring widespread benefits from high impact social programs can be a daunting task, and foundations with finite resources must take that into account when implementing their initiatives. Creating detailed strategies and indicators is one way in which organizations can measure the effectiveness and impact on society. Experts on education and public health will discuss the best practices for implementing social programs in the Americas, and bring to the table new highly efficient ways of measuring impact.

Bangkok Room

Gustavo Arnavat, Senior Advisor, Center for Strategic and International Studies
Henk de Jong, CEO, Philips Latin America
Antonio Bara Bresolin, Evaluation Director, Itaú Social Foundation
Angélica Ocampo, Executive Director, Worldfund
Premal Shah, President and Co-Founder, Kiva
Woods Staton, Executive Chairman, Arcos Dorados
Stefan Stefansson, Regional Chief for Partnerships, Latin America and the Caribbean Region, UNICEF
Chaired by Matias Bendersky, Chief, Partnership and Resource Mobilization Unit, Office of Outreach and Partnerships, IDB
Session IIIClosing the Gap: Social Inclusion and the Value of Talent

Women in Latin America and the Caribbean have made great strides in recent years, but much more needs to be done to close the equality gap in the workforce. Politically, over the course of the last decade the region has elected a number of female leaders, such as President Dilma Rousseff in Brazil, President Michelle Bachelet in Chile and President Laura Chinchilla in Costa Rica. While impressive, the private sector has lagged behind this trend of incorporating diversity at the highest levels. Women are still significantly underrepresented in top management throughout the region. Panelists will discuss policies that major multilatinas and multinationals are introducing to close the gender gap and give ample opportunity for advancement.

Hong Kong A&B Room

Camilo Abello, Vice President of Corporate Affairs, Grupo Argos
Juan Acosta, Executive Vice President and COO, Viacom International Media Networks Americas
Rohini Anand, Senior Vice President Corporate Responsibility and Global Chief Diversity Officer, Sodexo
Angela María Camacho, Vice President, Newlink Communications
Pedro Malo, CFO, Belcorp
Cheryl McDowell, Vice President of Finance and Business Operations, Latin America, Oracle
Elizabeth Vazquez, CEO and Co-Founder, WEConnect International
Chaired by Katia Bouazza, Head, Latin America and Capital Financing, HSBC


Why Attend?

Interact With Leaders

Business Government and social leaders will share ideas and insights in an open conversation encouraging a free flowing dialogue and debate on the most current issues facing the Americas.

Global Insights

Experts from the public and private sectors will form working groups to discuss industry specific trends impacting Latin America.

International Speakers

Latin America’s most innovative figures will deliver remarks underlying their outlook on the region, providing insight on the future of Latin America in the global context.

Business Partnerships

Access Latin America’s leaders in one day, in one place to forge new business relationships.

Remain Competitive

Learn from experienced business and social entrepreneurs what it takes to stay competitive in today’s global marketplace.


Surrounded by stunning views, Mandarin Oriental hotel in Miami brings the essence of modern Five-Star luxury to Brickell Key. With a private beach, gourmet fusion restaurants and an exotic day spa, we offer a taste of Asian serenity in sun-kissed Miami. The hotel is located at

mandarinMandarin Oriental, Miami
500 Brickell Key Drive
Miami, Florida 33131
Tel +1 (305) 913 – 8288


Latin Trade Symposium In Partnership With:

Official Partner:

Platinum Sponsors:

Gold Sponsors:

Silver Sponsor:

CFO Roundhouse Host:


Media Partners:



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Past Clips


Frequently Asked Questions

Conference Information

Panel Sessions

Business, government and public leaders will share ideas and insights in an open conversation. Moderators will encourage a free flowing dialogue and debate on the most current issues focused on infrastructure facing the Americas and will accept questions from the audience.

Concurrent Sessions

Experts from the public and private sectors organizations will form working groups to discuss industry specific trends impacting Latin America.

Keynote Addresses

Innovative figures will deliver remarks underlying the key themes of the 2015 Latin Trade Symposium. Speakers will present their outlook on the region, providing insight on the future of Latin America in the global context.

Frequently Asked Questions

Where will the 2015 Latin Trade Symposium, 2015 BRAVO Business Awards and Agents of Change: The New Face of Innovation and Talent forums take place?

The 2015 Latin Trade Symposium will take place Thursday, October 29th, at the Mandarin Oriental Miami, at 500 Brickell Key Drive, Miami, FL 33131. Registration will begin at 8:00 a.m., and the official conference will begin at 9:00 a.m. and end at 4:30 p.m.

The 21st Annual BRAVO Business Awards Gala will take place on the night of Thursday, October 29th, at the Mandarin Oriental Miami, at 500 Brickell Key Drive, Miami, FL 33131. A Cocktail reception will begin at 7:30 p.m., and the official gala will begin at 8:30 p.m.

The 2015 Agents of Change: The New Face of Innovation and Talent program will take place on Wednesday, October 28th, at the Miami office of Greenberg Traurig (333 SE 2nd Avenue, Suite 4400, Miami, FL 33131). The event will begin at 2:30 p.m. and run until 6:00 p.m.

What language will the meeting be held in?

The 2015 Latin Trade Symposium and 21st BRAVO Business Awards will be held in English, with translation services available in Spanish and during the event.

The 2015 Agents of Change: The New Face of Innovation and Talent program will be held in English.

Where to stay?

Latin Trade Group offers participants a special corporate rate on accommodations at the Mandarin Oriental Miami. Please contact Events Coordinator Michelle Manjarrez at or 1.305.357.6702 for further details. In addition, the location of the Mandarin Oriental Miami on Brickell Key is in close location to various hotels in the neighborhoods of Brickell and Downtown, Miami.

What does my ticket include?

Tickets to the 2015 Latin Trade Symposium include access to the conference’s panel discussions, keynote addresses, and afternoon concurrent sessions. Breakfast will be provided in the morning and the afternoon lunch will be served.

Tickets to the 21st Annual BRAVO Business Awards include a cocktail reception, and gala which will honor 10 leaders in business and policy from Latin America. Dinner and cocktails will be served throughout the gala.

Tickets to the 2015 Agents of Change: The New Face of Innovation and Talent will include three interactive discussions with Latin America’s most innovative young leaders, as well as corporate executives. The forum will include a keynote address. Coffee will be served during the entire event.

For tickets and information regarding the above events, please contact Audience Development Associates Ana Laura Miranda at or 1.305.749.0882

What is the dress code for the event?

The attire for the 2015 Latin Trade Symposium is professional business attire.

The attire for the 21st Annual BRAVO Business Awards is black tie for men, and evening gown for women.

The attired for the 2015 Agents of Change: The New Face of Innovation and Talent program is casual. There will be no requirements of business suits.

Don't Miss This Spectacular Event!


For queries about the LATIN TRADE SYMPOSIUM or the BRAVO BUSINESS AWARDS, please contact the following team members:


Ana Laura Miranda, Audience Development Associate
Tel. +1-305-749-0882

Bravo Business Awards

Santiago Gutiérrez, Executive Editor
Tel. +1-305-749-0881

Speaking Engagements

Drew Westervelt, Special Projects and Program Manager
Tel. +1-305-357-6707